Thursday, October 9, 2008

Why Youth (Heart) Social Network Sites: The Role of Networked Publics in Teenage Social Life

danah boyd's 2007 article “Why Youth (Heart) Social Network Sites: The Role of Networked Publics in Teenage Social Life” takes a look at the reasons why so many teenagers use social networking sites, in what ways are they using these sites, and what implications this has for youth identities. boyd specifically focusses on MySpace use amongst teenagers, with the majority of individuals she interviews for her research being between the ages of 14 and 18. The teenagers interviewed gave a general answer as the reason for using MySpace as “'cuz that's where my friends are” (pg 7) and boyd attributes MySpace's popularity to its support of “sociality amongst pre-existing friend groups” (pg 8).

Apart from “that's where my friends are”, or as in Liam's example of his friend, not being kept up to date with social events otherwise, what reasons do you think teenagers have to join these social networking sites? And what reasons do the conscientious objectors have – is their objection as much a part of their identity as those who do sign up to these sites?

boyd talks about the construction of a MySpace profile as an expression of identity and of making appropriate impressions on their peers. Teenagers can see what is socially appropriate and what details they should put on their profiles by viewing their friends' profiles. One can not only add details about themselves, their hobbies, favourite music, books, or movies, who they'd like to meet, and personal details, but can also change how their overall profile layout looks. All these changes allow teenagers to personalize their profiles to best suit their identity.

It also allows teenagers to learn how to manage impressions – how to “define social situations by using contextual cues from the environment around them.” (pg 12).

Teens want to present the side of themselves that they think their peers will look most favourably upon, and thus create their profile accordingly. They are acting for a perceived audience – who they think will be looking at their profile and thus judging it influences what they display on their profiles.

If you have MySpace/Facebook/etc, do you feel like you've consciously edited your profile in order to seem as, say, cool as you can? Do you feel that because of this aspect – users wanting to be seen in the best light & thus creating their profiles accordingly – these social networking sites are more limiting, rather than the liberating spaces they could be seen as (allowing people to open up to people all throughout cyberspace)?

boyd also discusses teenagers' privacies and publics, and stresses throughout the article the concept of multiple publics, rather than one single public. She concentrates on privacy issues between parents and their children, rather than the importance for privacy for teenagers in order to protect them from online predators, as is a big issue regarding the internet in today's society. However, if you consider the fact that boyd's article focusses mainly on the reasons why teenagers use MySpace and their development of their identity through it, this focus on parent-children privacy can be seen as reasonable as it's no doubt one of the main concerns for teenagers on MySpace, rather than online predators, which seems more of an issue that would concern parents instead.

In boyd's discussions of privacy, she also comments on the fact that what is on the internet is going to be publically accessible and easily searchable, and how this can arise as a problem, such as for university applications, as per her example.

Do you think it's fair, or appropriate, for potential universities or employers to check up people by googling them, or searching for their Facebook or MySpace? Like in boyd's example, their online persona could be entirely different to their professional persona, so is it fair to potentially write an applicant off based on this? Do you think anything you have on the internet could be used against you in such a way? Should it be your own responsibility to ensure there is nothing online that could be used against you, or do you feel that its not right for employers to judge staff on their online interactions and thus one shouldn't have to censor themselves?

5 comments:

Therese said...

I think, if you are using your own name, and your profile is public then YES it is completely fair for potential employers to judge you on it. Because no doubt, if you were to be employed by him/her, potential clients will judge you based on what they see on the net too.

Nikky said...

Why teens use social network sites?

You went on to mention after this question into a bit about idenity on the network sites. I also think it has something to do with the teenager (especially girls) social hierarcy. It seems to me that there is emense peer pressure to be part of the 'cool' group that has a myspace or facebook page. The better you profile is, the more your image is raised in the eyes of other teenagers.

Adding to what Therese said, if people are (generally) presenting the best side of themselves on their networking site then I don't think employeers should be barred from looking you up. People sometimes don't realise that you profile is in the public forum, so don't keep it like your bedroom if you don't want certain people looking at it.

Emily Boegheim said...

Personally, I wouldn't have a problem with a potential employer wanting to see my Facebook profile, or Googling me to see what I've been up to. I don't think there's anything especially awful online under my name.

I think, though, that potential employers (and so on) who do that should bear in mind the audience that a Facebook/MySpace/whatever profile is aimed at, and the fact that someone could be a very different person online/offline. I think the way social networking sites are positioned in today's culture encourages people to use them to create a specific image, to try to fit in with the crowd. I don't think it really encourages honest self-expression.

Anna Hartley said...

I have been thinking a lot about my participation on Facebook recently, and how comfortable I am being so readily 'online'.

It certainly freaks me out that what we put on Facebook is from then on owned by the site, and that it will be floating around on the internet for the rest of eternity, but a recent news article about Sarah Palin helped me make up my mind- the article was accompanied with a photo of her competing in a beauty pageant from the 80's, and, yes, I know the internet was available then, but I doubt Sarah posted this photo.

Basically it made me realise that if people want personal information/photos of you bad enough, they will get it, internet or no internet.

Also- photos of me will be on Facebook whether I have a site or not- at least this way I have some control over what photos get posted, and I can ask people to take them down (assuming they tag me).

Having said that, I have become more discerning about what photos I post- not just of me, but of my friends, bearing in mind how they might react.

On the topic of employee's looking at your site- its called 'change your privacy settings!!' aka: when people search for me, all they get is a little photo and few details until I accept their friendship.

Of course a decent hacker would be able to get past that in no time, but it is probably enough to deter the average employee.

I try to keep my site pretty clean and non-incriminating, but I like to think that in this day in age, employee's will take drunken photos from 5 years ago less into account when judging your character than they would have previously. Hell, they probably have facebook too.

Nikky said...

Actually the other day there was an article in the weekend newspaper about identity theft due to social networking sites like facebook and myspace. Did anyone else see this?